Project Liberty // SUMMIT ON THE FUTURE OF INTERNET // NOVEMBER 21-22, WASHINGTON D.C.
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Archana Somasegar

CEO, MineMe

Archana Somasegar has always been passionate about the power of consumer data. After graduating from Harvard University, she joined McKinsey & Co., consulting on blue-sky innovation projects in the consumer tech industry. This experience reaffirmed for her the value of customer data in driving key business outcomes. She then joined Deliverr (a hyper-growth startup, acquired by Shopify) and led their New Customer Growth Team, designing and delivering new products for their customers. Here, she saw the gap that exists between the types of data companies have access to, and what they need to be successful. She received her MBA from The Wharton School (The University of Pennsylvania) and ideated on opportunities to build a fair data market economy where both users and enterprises could win.  In 2024, she launched MineMe, an AI-engagement copilot that leverages the power of ethically-sourced consumer data to help customer-success teams better connect with their customers.